The Platinum Rule
Discover the Four Basic Business Personalities andHow They Can Lead You to Success
by Anthony J. Alessandra, Michael J. O’Connor
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- ISBN: 9780446673433 (0446673439)
- Language: english
- Format: paperback, 304 pages
- Release date: February 1, 1998
- Publisher: Grand Central Publishing
- Genres: business, communication
- Author: Anthony J. Alessandra, Michael J. O’Connor
About The Book
In this entertaining and thought-provoking book, Tony Alessandra and Michael O’Connor argue that the “Golden Rule” is not always the best way to approach people. Rather, they propose the Platinum Rule: “Do unto others as “they’d” like done unto them”. In other words, find out what makes people tick and go from there.
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